Sunday, September 15, 2013

Macallan 'struggles' in travel retail after age removal


from Ralfy's Whisky Stuff:

“Consumers in travel retail tend to be looking for a little bit of luxury, something that they wouldn’t normally buy in their local shop.
“They tend to look for age statements above anything else as a mark of quality, and as such The Macallan is missing out massively, in my opinion.

duh, they should just look at the price tags.

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